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Todd Snyder and New Balance have joined forces once again to release their fourth sneaker collaboration, this time working on the New Balance 998.

Dubbed, “Sunset Pink,” this release is a nod to the rosy desert sky over Palm Springs, one of Todd’s favorite location, as well as where he took his spring campaign shoot at.

“In traditional menswear, a dose of unexpected color makes for a really dapper, unique look,” says Snyder. “A bright sneaker like the NB1 Sunset Pink can function as the modern equivalent of a pocket square or tie – an unexpected counterpoint that brings it all together.”

Limited to 300 pairs, you can now find the Todd Snyder x New Balance 998 “Sunset Pink” available today directly through his website. The retail price tag is set at $218 USD.

Todd Snyder x New Balance 998 Sunset Pink

Todd Snyder x New Balance 998 Sunset Pink

Todd Snyder x New Balance 998 Sunset Pink

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