IKEA just announced an upcoming collaboration with adidas. Revealed at IKEA’s Democratic Design Day at its headquarters in Älmhult, Sweden, the collaboration is currently in the works. During the event, IKEA revealed that it will work with adidas on a collection of home sports equipment “for women, by women.”
“We’ve had our eye on adidas for a while, and we think adidas have felt similar,” said Markus Engman, Head of Design at IKEA. “adidas has proved throughout the years that it’s really good at collaborating.”
“The fact of the matter is, if you want to work out at home, it’s so much cheaper than paying a bill at the [gym] ,” an IKEA rep added. “Most people don’t have time, so it’s easier to workout at home.”
Stay tuned as more info on this developing story begins to surface.
The post An IKEA x adidas Collaboration Is On The Way appeared first on KicksOnFire.com.
Powered by WPeMatico