It’s official. PUMA Basketball has announced that Kyle Kuzma has signed a multiyear deal with the brand. Looking to make a big splash, Puma unveiled a custom Kuzma x PUMA billboard in downtown Los Angeles announcing his signing to the brand. Following the unveiling, Kuzma surprised fans at a pop-up taco truck near Canter’s Deli, where he handed out 400+ tacos and PUMA T-shirts and took pictures with fans in attendance. He joins fellow teammates DeMarcus Cousins and Danny Green as Lakers to represent the PUMA family.
PUMA Global Director of Brand and Marketing, Adam Petrick on Kuzma’s addition: “The addition of Kyle to our expanding Hoops roster is a huge step for our brand. His performance on the court speaks for itself but his personality and style off the court fits perfectly with our team. He is tuned into the culture around the sport and we’re excited to collaborate with him as we move into the upcoming NBA season.”
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