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The adidas Yeezy Boost 350 v2 “Tail Light” Officially Releases Tomorrow

If you look at a few of the most recent adidas Yeezy releases, there’s clear indication that Mr. West and the Three Stripes are...

GmbH Officially Reveals Upcoming ASICS GEL-Nandi 360 In Two Colorways

With Kiko Kostadinov soon leaving ASICS, it’s up to the current roster of collaborators to take over the brand’s fashion component. But with new...

Travis Scott and Jordan Brand Officially Unveils “Air Dior” Collection

With the help of Travis Scott, Nike, Dior and Jordan Brand have officially announced the upcoming “Air Dior” Collection. In addition to the highly anticipated...

adidas Ultra Boost 1.0 “Solar Yellow” Officially Returning

Much like the “Solar Red” colorway, the adidas Ultra Boost 1.0 “Solar Yellow” is also rumored to be making a return in October. Originally released...

adidas Officially Announces The Yeezy Boost 350 v2 “Cloud White”

Seasons may change, but Kanye West‘s adidas Yeezy line certainly doesn’t — they pump out a plethora of compelling releases on a monthly basis,...

PUMA Officially Reveals Rick Williams’ Distinct Life Monochrome Collection

PUMA and creative giant Rick Williams have officially unveiled their latest PUMA x Distinct Life Monochrome Collection. Through his experience of co-ownership of...

adidas Officially Jumps Over the Jumpman as Number 2 Sneaker Brand in the U.S.

It’s crazy to believe, but the time has come and adidas has officially jumped over the Jumpman. According to NDP Group’s Matt Powell,...

Nike Officially Introduces the LeBron 15

Debuted in the KITH Sport Fashion Show, Nike Basketball now officially introduces LeBron James’ 15th signature shoe, the LeBron 15. Designed by Jason...

Kendrick Lamar Officially Announces Partnership With Nike

Kendrick Lamar takes it to Instagram to officially announce his partnership with Nike. The Compton-based hip top artist was recently linked to Reebok,...

Nike Officially Cuts Ties With A$AP Bari

After being involved in sexual assault allegations, Nike has officially cut their ties with A$AP Bari making him no longer part of the Swoosh...